Development of Products and Services
Lean UX Workshop
More and more organizations have become aware of the importance of improving the user experience (UX) in their environments.
In the digital industry, where competitiveness and dynamism are increasingly aggressive, innovation, through methodologies such as Lean or Design Thinking, is becoming increasingly necessary.
The Lean UX Workshop is the perfect complement to develop the skills that optimize the focus on the user and, at the same time, leverage Lean models to streamline the process efficiently.
In this workshop, we will take a practical tour of the tools and methodologies that will help us bring innovation and efficiency processes to our organizations.
Hire this workshop
Objectives
- Understand what Lean UX is and its principles
- Identify hypotheses for product/service design, as well as the measurement of expected results
- Design preliminary interface proposals, through collaborative and multidisciplinary work
- Understand alternatives and scope of MVPs Investigate, learn and iterate on proposed solutions
Target Audience
- Entrepreneurs
- UX managers
- Product Owners
- Agile development teams
- Members of innovation teams
- Project managers
- Product managers
Methodology
An approximate of 20% theory and 80% practice is proposed, in which attendees will perform exercises and activities as a team.
Part of the activities could even require attendees to validate with real users, outside the workshop environment.
Content
Lean UX
- What is Lean?
- What is UX?
- Intersection lean startup, design thinking, Agile, UX, etc.
- Design Sprints
- What is it for?
- Principles
- Process
From Problem to Hypothesis
- Case Study
- Problem > Assumptions > Hypothesis
- Assumptions
Collaborative design
- Introduction to design
- Best design practices
- Process
- Validation and feedback
MVPs
- What is it?
- What is it for?
- MVP Matrix
- Real examples
- Tools
Learning and validation
- Validation techniques
- Information analysis
Testimonials
"When I started this search for available information to update myself to the market, I realized that it was not going to be easy, nor the learning process much less the implementation. Last year I took a very valuable Lean Ux workshop with two super good guides in the area Michael Müller Irwin Jose Franco and after a while I understood that although the system in which you find yourself is difficult to change, from "your trench" you can make small changes so that the transformation begins..." Read it in full on LinkedIn
Facilitators
Irwin Franco
Change agent, Agile Coach and Professor at ESPAE Graduate School of Management. Member of Comunidad PM Guayas and Agile Ecuador. Beginner as a graphic facilitator. Constantly in search of new ways of working, contributing to organizations to generate value through their teams. Learn more on LinkedIn
Michael Müller
More than 15 years of experience as a graphic and web interface designer for Image Tech. Speaker on topics of user experience (UX), Design Thinking & Lean. Entrepreneur through Iconiza, Stockipic, Eventar and Tikélo. Certified as a Consultant in Design Thinking and Adobe Certified Expert in digital photography editing. Learn more on LinkedIn
8 Hours
A practical workshop divided into team activities.
Dates
Open workshop dates to be announced. You can also hire it in-house!
Requirements
No prior knowledge required.
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